PROPERTY 360 OPTIONS
Turn Views Into Bookings
Increase Booking Intent With 360°
Photos show what your property looks like.
Videos show what staying there feels like.
360° content lets guests EXPERIENCE your property before they book. Research shows that customer engagement increases by 70% and bookings by up to 30% when immersive technology is used. Read more here. You don’t need VR goggles to view 360° content. Below you’ll find some of the 360° options available:
- 360° Interactive Walkthru Videos
- Reframed 360° Walkthru Videos
- 360° Images
- Day to Night Images
1. 360° Interactive Walkthru Videos
360° Interactive Videos are immersive video experiences filmed in 360°, allowing potential guests to explore your property in any direction as if they are already there – creating confidence, excitement, and stronger booking intent.
Interactive Video Options
- 360° Video Walkthrus show potential guests what it’s really like to “walkthrough” your property. They choose the view and perspective and can look around while they’re walking – as if they are actually there! As these require a cameraman to hold the camera, he/she will be in shot in certain angles. This has become quite acceptable. But if you prefer having no cameraman in shot, we can shoot 360° Static Videos…
- 360° Static Videos are still completely interactive but there is no natural movement and no cameraman in the shot. These videos are shot on a tripod. In post-production, the tripod is removed or we can place your logo at the bottom of the video.
Benefits
- Reduces guest uncertainty by showing the full environment, not just selected angles
- Builds strong booking confidence by letting guests explore your space naturally
- Attracts higher-intent guests who know exactly what they are booking
- Differentiates your listing from competitors using only photos or standard video
- Sells the destination experience, not just the room
Implementation
These videos can be:
- Embedded into your website as 360° videos
- Hosted on YouTube
- Posted on Facebook
- Posted on other social media & booking platforms using a link or QR code
- Viewed in Virtual Reality (Meta Quest / VR) headsets
- Sent directly to enquiring clients
Considerations
- 360 Videos With Movement (Walkthrus):
- 360 Videos Without Movement (Static – shot on a tripod)
- Staging Guests
- Music, Your Own Song & Voice-Overs
360° VIDEO WALKTHRU SAMPLE…
2. Reframed 360° Video Walkthrus
REFRAMED Video Walkthrus are professionally edited cinematic videos created from 360° footage. The camera view is dynamically reframed to guide potential guests naturally through your property in an engaging way. The viewer cannot change the perspective in Reframed Videos.
These videos work best when paired with 360° immersive walkthroughs for the full experience.
Benefits
Reframed Videos are useful for platforms where 360° videos cannot be used – or where you prefer to direct the action to specifics, rather than allow the viewer to change the view. They also:
- Increase booking confidence by showing the full layout and feel of the space
- Attract more qualified guests who understand exactly what they’re booking
- Drive higher engagement than static images or standard videos
- Make your listing stand out from competitors using only photos
- Reduce booking uncertainty, which can lead to more direct bookings
- Offer cost-efficient production – one shoot, multiple video options
Implementation
These videos can be used virtually anywhere:
- Embedded into or hosted on your website
- Used on all social media platforms – that could drive them to the 360° experience
- Used on any booking platform that permits video content
- Sent directly to enquiring clients
Considerations
- Staging guests
If you would like to stage guests instead of having an empty environment empty, please discuss this with us.
- Music, Your Own Song & Voice-Overs
Your video will have music to enhance the experience, but you may also like to add a voice-over. This can either be recorded as a commentary as we film the walkthru video, or scripted with a professional or AI voice-over. To make you stand out even more, we can even produce your own song! Talk to us about the options.
REFRAMED VIDEO WALKTHRU SAMPLE
*Perspective can’t be changed
**This particular video has a song that we produced as well!
3. 360° Stills Images
360° images turn ordinary photos into immersive, engaging, navigable visuals that give viewers a complete view of your environment and an opportunity to discover details that standard photos miss. By providing a deeper level of visual information, 360° images reduce uncertainty when booking.
Implementation
360° images can be:
- Embedded into your website as Standalone Images (example below)
- Embedded into your website as Grouped Menu Items (example below)
- Used on any booking platform that permits 360° images content – eg. Booking.com & Property24
- Used individually as 360° images for social media posts – eg. Facebook
Considerations
- Standalone Images
Using these for individual posts on Facebook does not require hosting.
- Embedding or Grouped Menu images
These require monthly hosting which we provide at a nominal monthly fee.
Individual 360° Stills Images
*Move around using your mouse (desktop) or finger / movement (mobile)
Grouped Menu 360° Stills Images
*Move around using your mouse (desktop) or finger (mobile)
Choose images from the menu on the left
4. 360° Day To Night Images
Daytime photos show a space. Evening imagery makes people feel it.
We take professionally captured daytime images and transform them into stunning twilight scenes using advanced AI-driven grading and lighting techniques — creating warmth, mood, and emotional connection.
Then we bring it all together into a cinematic video that transitions from day to night, designed to stop the scroll and drive action.
Benefits
- Creates emotional impact
Evening lighting triggers warmth, luxury, and lifestyle appeal - Stops scrolling instantly
Movement and transformation grab attention far more than static images - Showcases multiple moods
Buyers see both practical daylight AND atmospheric living - Elevates perceived value
Twilight visuals are associated with premium listings - Increases engagement & enquiries
More time watching = higher intent to book or view
Immersive visuals change how people decide.
360° Day to Night Image Video
**This particular video has a song that we produced as well!
Why Choose 360Realiti?
We don’t just capture pictures — we create visual experiences designed to engage and inform.
Each project begins with a conversation about your goals and your audience.
Our approach blends technical skill with creative intent to produce visuals that help your customers see, understand, and act.
Ready to elevate your property booking potential?
Let’s create an immersive 360° showcase that excites, inspires, and impresses potential guests and turns viewings into bookings.